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JAPAN
Market Research

Japan active online user research 2000

Online shop in Japan 1999

Japan Internet Reserch 1999

Online shop in Japan 1998



 

 

 

 

 

 

Japanese e-mail advertising

Opt-in e-mail Advertising (Direct e-mail)

LinkUp Services helps you conduct opt-in email marketing/advertising with the biggest and cheapest opt-in email service (ERGO Brains' DEmail system) in Japan.  Currently, there are 3 million members' email addresses and other information in database.

All of the e-mail receivers have agreed to receive commercial e-mails. You can select your target respondents from over 300 categories. Since the target market is already interested in the information of your products, you can use the e-mail for a variety of advertising. This strategy would be very effective for sending potential customers an invitation to subscribe to the clients' own mail magazines, to answer to a survey, and even to purchase products.

You can select direct e-mail receivers from 300 categories
More space to explain products (about 8"x11" letter size)

Rate: $0.20 per e-mail (up to 40 lines)
* If you order more than 20,000 e-mails, the rate will be $0.10 per e-mail.

Opt-in Email Marketing Segment

You can have perfect targeted market segment by selecting from the following categories. Please choose any categories you wish to pursue. After we review your request, we will contact you with the number of email addresses available for your opt-in email marketing. Please feel free to try this form to see how many email addresses are available for your product and/or service.

Random Selection:
Sex: Male Female
Age Range:
Birth Month:
Residential Area:
Marriage Status: Married Single
Children: Yes No
Sex of Child Male Female
Age Range of Child
Life Stage:

Single (Younger than 30 years old and lives by him/herself)
Single(Younger than 30 years old and lives with parents)
Just married couple (Younger than 30 years old and does not have any children)
Family with children (The youngest child is younger than 6 years old)
Family with children (The youngest child is between 6-14 years old)
Family with children (The youngest child is between 15-22 years old)
Family with children (The youngest child is older than 22 years old)
Single ( 31 - 40 years old)
Single (older than 41 years old)

Housing: Own a house
Own a condo
Rent a house or condo
Annual Income:
(* Value: $1 = 100 yen)

~3 million yen (~ $30,000*)
~5 million yen (~ $50,000*)
~7 million yen (~ $70,000*)
~10 million yen (~ $100,000*)
~20 million yen (~ $200,000*)
20 million yen ~ ($200,000 ~*)

PC Operating System: Windows95/98/ME
WindowsNT/2000
WindowsCE
MacOS
UNIX
Other
PC Experience

Over 5 years
Over 3 years
Over 1 year
Less than 1 year

Internet Access: Dial-up (modem)
ISDN
ADSL/Cable
LAN
Career:

Sales
Human Resource/Accounting
Marketing
Engineer
Management
Executive
Company Owner
Public Worker
Teacher
Home business
Agriculture/Forestry/Fisheries
Student
House wife
Doctor/Nurse/Hospital worker
Other

Industry: Construction
Manufacturing
Wholesale/Trading
Retail
Financial/Securities/ Insurance
Real Estate
Advertising
Publishing
Printing
Medical
Organization/Association
Religious
Computer Related
Transportation
Service
Communication
Other
Purpose of Email Usage: Work Personal Both
Music & Entertainment: Pops   Jazz Rock      Classic
Movie Art   Theater  Video
Traditional Performing Arts  
Hobby: TV Books/Magazines
Video Games Comic Books/Animation
Photography Videotaping
Car Motorcycle
Adult Materials
Business Interests: New Business New products
Property Management Lottery
Social Issues Current news
Economics Management
License Insurance
Personal Interests:

Celebrities Diet/Esthetic
Education/Child care Home/Interior
Health Love / Marriage
Gardening Relaxation
Cooking Fashion / Make-up
Retirement Life Wine
Tea / Coffee Alcohol
Housecleaning / Storing Amateur Carpentry
Pet House Electronics

Computer & Communication Hardware Software
PC Games Internet
CATV Satellite Broadcasting
Mobile Tools
Leisure Interests:

Trendy locations Gourmet dining spots
Shopping Adult entertainment
Fashion / Trend Word-of-mouth spots
Sport events

Science & Technology: Science Information High Tech Information
Sports: Golf Baseball
Soccer Motor Sports
Tennis Sumo
Martial Arts Skiing/Snow Boarding
Marine Sports Horse Race
Travel: Inside Japan Outside Japan
1 day trip Hot Spring
  Driving Theme/Amusement Park
Outdoor: Fishing Hiking/Climbing Camping
Purchasing Tendency:

Tend to buy new and widely discussed products
Tend to recommend others products I like
Trust my own judgement on products by checking their qualities and functions
Often check various information on products I intend to buy
Qualities and functions of products are more important than price
Compare products in several shops before purchase
Often upgrade software
Have favorite shop
Very picky about products and services
None of above

Favorite shop: Convenience Drug Store
Super Market Specialty Store
Large Specialty Store Shopping Mall
Department Store Other
Car owned: Japanese Sedan Imported Sedan
Japanese Wagon Imported Wagon
Japanese 4WD Imported 4WD
Other Do not own a car
PC:

Use PC as it was sent by manufacture
Have used other computer peripherals
Have exchanged inside parts of PC
Have created my own PC

Software Frequently Used: Calculating Database
Browser website Creator
3D Video
Editor Address Book
Education Word Processing
Presentation Email
Graphic Utility
Living Expenses Games
Dictionary CD-ROM
Accounting CAD / CAM
Other professional purposes
Disposable Income: 1 2 3 4 5 6 7 8 9 10

 

 




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LinkUp Services
933A 16thAve. Honolulu, Hawaii 96816 U.S.A
TEL: 1(808)732-4106 E-mail:info@linkupservices.com
Home Page: http://www.linkupservices.com


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All rights reserved

Last updated 05/30/2002